3D printers have been around since the start of the 21st century, but as the electronic code that dictates what the machines produce becomes more sophisticated, and the machines become more affordable (Makerbots go for anywhere between $2000 – $3,000), 3D printing has become a hot topic with huge relevance today.
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Should Brands Get Tangled Up in Vine?
The newest social media craze is Vine, an application that allows users to create mini movies by holding their iOS device steady in three separate shots. The in-app camera then loops the three shots together into one quick, 6 second video clip which is shared with the Vine community (and can also be shared on Twitter and Facebook).
Insider Access: Q&A with Raman Kia, Conde Nast
Bringing you insider access to our Fashion Brain Bar event, where we gathered an elite group of industry experts for a day beside the pool on the roof of the W Hotel, and took question submissions from around the globe. Here’s a peek at the interview with Raman Kia, Executive Director of Digital Strategy at Conde Nast:
Insider Access: Q&A with Dave Gilboa, Warby Parker
Bringing you insider access to our Fashion Brain Bar event, where we gathered an elite group of industry experts for a day beside the pool on the roof of the W Hotel, and took question submissions from around the globe. Here’s a peek at the interview with Dave Gilboa, Founder at Warby Parker:
Platform Spotlight: Hukkster
As a customer, knowing the moment an item goes on sale, without having to do the legwork, is an extremely valuable service. Equally valuable, as a retailer, it could be the final trigger toward completing a transaction. Welcome Hukkster, a platform and technology that allows users to “Hukk” items from around the web, and then automatically receive notifications when the item goes on sale.
The (Sudden) Impact of Wearable Technology
For many of us, wearable technology is a highly futuristic concept, most alive in our imaginations as we think of what could one day be possible. For the luxury sector, in particular, the notion of using technology in garments and accessories feels almost incongruent with the ideals of heritage and craftsmanship that conjure up images of dusty artisan workshops on historic cobblestone streets of the past. Yet, in reality, our society is not far off from adopting wearable technology in our daily lives. And however removed that may seem from the core identity of a luxury brand, the fact is that wearable technology will impact consumer behavior, and this demands attention and foresight.
