Transitioning from a discount warehouse to an innovative, high-end department store, Barneys is the culmination of true style, taste, humor and wit.
Brand Profiles, Featured Brands »
Jimmy Choo
While designing shoes at his workshop in North London, Dato’ Jimmy Choo was discovered and featured on the pages of British Vogue, sparking a relationship that would eventually lead to the establishment of the Jimmy Choo brand.
Brand Profiles, Featured Brands »
Givenchy
Founded in 1952 by Hubert de Givenchy, the French house of Givenchy is now the second largest apparel segment of LVMH, after Dior, specializing in women’s ready-to-wear and haute couture.
Brand Profiles, Independent Designers »
Gentucca Bini
A Milan-based designer, Gentucca Bini is a true innovator in the fashion world. Her collections are shown at Pitti Uomo in Florence and her approach to fashion is best described through the recent launch of her new project, by gentucca bini, which mixes her style with the style of different fashion designers, and in the process re-branding becomes an act of renovation.
Brand Profiles, Featured Brands »
Christian Dior
Credited with revolutionizing the way women dressed following World War II, in 1947 Christian Dior introduced a ground breaking women’s collection. Coined by Harper’s Bazaar as the “New Look”, Dior dramatically changed the silhouette of women’s attire and significantly influenced the future of women’s wear.
Brand Positioning, Interviews, Marketing »
Representing a Brand In Today’s Marketplace: Interview with Industry Insider Katie Gray
Due in part to transparency of the web and multiple platforms for outreach, digital communications have drastically altered the way brand’s operate. Fashion’s Collective took the opportunity to sit down with Publicist and beauty insider Katie Gray who, over the years, has been instrumental in molding the images of brands such as Playboy and M·A·C Cosmetics. As one who understands the importance on how a brand presents itself, and the resulting impressions it makes on an audience, Katie shares how the web has changed her industry.
